About This Book
About the Author
Feedback
Introduction
Your Knowledge is Valuable
- You’re a Unicorn
- Go Where the Money Is
- Summary
Part I: Writing Engaging Technical Content
Don’t Get Technical
- Cold vs. Friendly Tech: An Example
Never Make the Reader Think They’re Dumb
Personalize your Writing
- Personal Pronouns
- Assume You’re on the Same Page
Add Variety to your Content
- Write Now, Add Variety Later
Formatting is Important
- Breaking Things Up
- Capitalization
- When to Use Italics
- Formatting Code
Prerequisites Section
Don’t Be Wishy-Washy
- Some people will call you out
- It’s just text. It can be easily fixed
Breaking Down a Great Article
- The Title
- Don’t Make it Date Dependent
Aim for Your Reader
- It’s All About Them
- Stay within Scope
Teach. Don’t Sell
Part II: Writing for Other People
Building a Portfolio
Finding Work
Writing for places you read
Search for interesting keywords
Look for sites with articles written by multiple authors
Ask other freelance writers
Your Clients
- Media Publications
- Writing Agencies
- Tech Vendors
Getting Paid
- Typical Rates
- Negotiating
Promotion
Always provide a contact method
Build and Share your Bio
Link to your blog everywhere
Search Engine Optimization (SEO)
Release Notes