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Packt Publishing Ltd

Mastering WooCommerce - Second Edition

Build, customize, and launch a complete e-commerce website with WooCommerce from scratch

Master every aspect of running a successful WooCommerce store—from building your store, customizing features, configuring payments, taxes, and shipping, and optimizing your website's speed to boosting sales through SEO and captivating landing pages.

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About the Book

Author Patrick Rauland is a WooCommerce expert with a deep-rooted passion for the platform. Drawing from his multifaceted experience as a customer, WooCommerce support team member, core developer, release leader, and conference planner, he presents the latest edition of this guide to help you master every facet of launching and managing a successful WooCommerce store. From initiation to seamless integration of essential components such as payments, shipping, and tax configurations, this book takes you through the entire process of establishing your online store. You’ll then customize your store's visual identity, optimizing for search engines and advanced sales management through Point of Sale (POS) systems, outsourced fulfillment solutions, and external reporting services. You’ll then advance to enhancing the user experience, streamlining reorders, and simplifying the checkout process for your customers. With this new edition, you’ll also gain insights into secure hosting and bug fixing and be prepared for updates. That’s not all; you’ll build a promotional landing page, ensure store safety, contribute to the WooCommerce community, and design custom plugins for your unique needs. By the end of this WooCommerce book, you'll emerge with the skills to run a complete WooCommerce store and customize every aspect of the store on the frontend as well as backend.

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About the Author

Packt Publishing Ltd

Packt Publishing are an established global technical learning content provider, founded in Birmingham, UK with over twenty years’ experience in delivering premium rich content from ground-breaking authors on a wide range of emerging and popular technologies. Our titles have global relevance our multimedia portfolio includes over 9,000 books, e-books, audiobooks and video courses. www.packtpub.com

Contents

Table of Contents

  1. Installing WordPress & WooCommerce
  2. All About Configuring Products
  3. Organizing Products
  4. Attracting Traffic with Search Engine Optimization
  5. Managing Sales Through WP Admin
  6. Syncing Product Data
  7. Configuring In-Store POS Solutions
  8. Using Fulfillment Software
  9. Speeding Up Your Store
  10. Setting Up Your Theme
  11. Customizing the Product Page
  12. Building a Landing Page
  13. Creating Plugins for WooCommerce
  14. Next Steps with WooCommerce

About the Publisher

About the Publisher

This book is published on Leanpub by Packt Publishing Ltd

Packt Publishing are an established global technical learning content provider, founded in Birmingham, UK with over twenty years’ experience in delivering premium rich content from ground-breaking authors on a wide range of emerging and popular technologies. Our titles have global relevance our multimedia portfolio includes over 9,000 books, e-books, audiobooks and video courses. www.packtpub.com

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