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Manual de estrategias del CTO para la empresa cibernética (Edición en Español)

Guía Práctica para Construir Organizaciones Preparadas para el Futuro

El Manual Estratégico del CTO para la Empresa Cibernética convierte la estrategia en ejecución para los líderes tecnológicos modernos. Equipa a los CTOs con estrategias accionables, evaluaciones y hojas de ruta de transformación para construir organizaciones adaptativas, aumentadas por IA y basadas en retroalimentación. Aprenda cómo alinear personas, procesos y tecnología en un sistema vivo que detecta, decide y evoluciona más rápido que los cambios en su entorno.

This book is a translation into Spanish of The Cybernetic Enterprise CTO Playbook which was originally written in English

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About

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About the Book

El Manual del CTO para la Empresa Cibernética es una guía práctica para líderes tecnológicos que desean construir organizaciones adaptativas y preparadas para el futuro. Basado en los conceptos introducidos en La Empresa Cibernética, este manual traduce la teoría en ejecución, convirtiendo principios en estrategias, y estrategias en resultados medibles.

Proporciona a los CTO y ejecutivos de tecnología una hoja de ruta estructurada para arquitectar con simplicidad y velocidad, empoderar equipos autónomos, escalar la ingeniería de plataformas, incorporar la IA de manera responsable y liderar la transformación a través del aprendizaje basado en retroalimentación. Cada capítulo ofrece conocimientos prácticos, marcos de evaluación y estrategias de transformación fundamentadas en experiencia empresarial real.

Este manual no es un marco a seguir. Es un manual operativo para CTOs que desean liderar empresas que detectan, deciden y se adaptan más rápido que los cambios en su entorno.

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Romano Roth

Romano Roth is a pioneering thought leader in cybernetic transformation, enterprise evolution, and platform engineering, with over two decades of experience in the technology sector. As the Global Chief of Cybernetic Transformation at Zühlke, Romano shapes the global strategy and service portfolio for cybernetic enterprises, platform engineering, AI integration, and cloud solutions. His visionary approach redefines how organizations innovate, adapt, and scale in industries such as finance, insurance, cybersecurity, energy, healthcare, and aerospace.

In a world reshaped by Artificial Intelligence (AI), Romano believes the key to resilience and competitiveness lies in the transformation toward the Cybernetic Enterprise, a new operating model driven by feedback loops, AI-augmented workflows, and self-learning systems that place customer success at the center. His work empowers companies to continuously create value by harmonizing people, processes, technology, and AI.

Romano began his journey at Zühlke 23 years ago, evolving from software engineer and architect to trusted consultant, and now to his leadership role in cybernetic transformation. His passion for value creation through automation and quality led him from engineering into the DevOps movement and further into the forefront of enterprise transformation.

He is the organizer of the monthly DevOps Meetup in Zürich and the president of DevOps Days Zürich, an annual conference within the global DevOps movement. Romano shares his insights via his YouTube channel, with over 250 videos, and through more than 30 blog articles focused on DevOps, architecture, leadership, and transformation.

His commitment to thought leadership and education extends to his role as a lecturer in DevOps leadership, agile methodologies, digital transformation, and enterprise architecture at the Lucerne University of Applied Sciences and Arts. omano’s work champions a culture of innovation and agility, helping enterprises evolve into adaptive systems capable of thriving in complex, fast-changing environments.​

Leanpub Podcast

Episode 321

An Interview with Romano Roth

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Contents

Table of Contents

    • Introducción
      • Por qué este Manual
      • Qué significa Empresa Cibernética
      • Lo que lograrás como CTO
      • La perspectiva del CTO: tres dominios integrados
      • Cómo usar este manual
      • Cómo se relaciona este manual con el libro principal
      • Lo que este manual no es
    El Mandato del CTO
      • Resultados de los que Eres Responsable
      • Qué Hace Diferente a una Empresa Cibernética (y Por Qué Esto Recae en Ti)
      • Responsabilidades Principales del CTO
      • Interfaces que Debes Liderar
      • Métricas (Tablero Ejecutivo)
      • Antipatrones a Eliminar Temprano
      • Conclusión
    Las Jugadas
      • Qué Es (y Qué No Es) una “Jugada”
      • Por Qué las Jugadas: Del Modelo al Movimiento
    • Los Principios Operativos del CTO
      • 1. Cuestiona los requisitos
      • 2. Elimina sin piedad
      • 3. Simplifica antes de optimizar
      • 4. Acelera sabiamente
      • 5. Automatiza al final
    • 10 Reglas para Liderar una Empresa Cibernética
      • 1. El CEO como Evangelista Principal
      • 2. Organizar a través de Flujos de Valor, No de Silos
      • 3. Resultados Sobre Producción
      • 4. Arquitectura para la Simplicidad y Modularidad
      • 5. Habilitación de Plataforma
      • 6. Retroalimentación en Todas Partes
      • 7. Empoderar Equipos Autónomos
      • 8. Potenciar con IA
      • 9. Transparencia por Defecto
      • 10. Adaptación como Norma
    • Las Jugadas
      • 1. Arquitectura para la Simplicidad y la Escala
      • 2. Empoderar a los Equipos de Producto
      • 3. Construir la Plataforma Empresarial
      • 4. Hacer de los Datos y la IA una Capacidad Central
      • 5. Ingeniería de Seguridad y Resiliencia
      • 6. Ingeniería de Entornos Confiables y Pruebas Escalables
      • 7. Operaciones Proactivas y Sistemas Auto-reparables
      • 8. Alinear la Tecnología con los Flujos de Valor
      • 9. Liderar con Retroalimentación y Experimentos
      • 10. Gobernanza sin Fricción
      • Cómo Usar Estas Jugadas
    Evaluación
      • Introducción
      • Propósito de la Evaluación de Transformación
      • Principios Clave de la Evaluación
      • Cómo Usar e Interpretar los Niveles de Evaluación
      • Evaluación Organizacional
      • Evaluación Tecnológica
      • Evaluación de Procesos
      • Conclusión
    La Transformación
    • Claves para una Transformación Exitosa
      • 1. Poner al CEO en el Campo
      • 2. Hacer de la Tecnología la Columna Vertebral
      • 3. Contratar y Formar Verdaderos Gestores de Producto
      • 4. Empoderar a los Propietarios de Producto
      • 5. Poner el Diseño en el Centro
      • 6. Construir una Ingeniería Empoderada
      • 7. Ejecutar una Estrategia de Producto Basada en Datos
      • 8. Reconectar las Relaciones con los Interesados
      • 9. Evangelizar los Resultados Incansablemente
      • 10. Liderar con Valentía Corporativa
      • 11. Integrar Bucles de Retroalimentación + IA en Todas Partes
      • 12. Gobernar con Ligereza, Mantener con Perseverancia
      • Conclusión
    • Hoja de Ruta de Implementación
      • Fase 1: Iniciar (0-6 Meses) - Establecer los Cimientos
      • Fase 2: Escalar (6-18 Meses) - Expandir y Acelerar
      • Fase 3: Sostener (18+ Meses y Continuo) - Incorporar y Evolucionar
      • Conclusión
    Cierre
  • Apéndice
    • Detrás del Libro
      • Biografía del Autor

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