- Foreword
- Chapter 1: The Moniker
- Chapter 2: The Cracks in the Code
- Chapter 3: The Leap
- Chapter 4: A New Jungle
- Chapter 5: The First Hunt
- Chapter 6: The Flywheel Spins
- Chapter 7: The Rival
- Chapter 8: The Breaking Point
- Chapter 9: The Reckoning
- Chapter 10: The Beast Reborn
Forging the Beast of Bay Area
My Journey from AWS to Cent Capital
He earned the nickname "The Beast" inside Amazon's AI division. Now, he's turned that same ferocity on one of humanity's oldest problems: financial anxiety. This book is the playbook for his hunt, detailing the journey from corporate strategist to FinTech founder and revealing how to build an unassailable data fortress in the age of AI.
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He earned the nickname "The Beast" inside Amazon's AI division. Now, he's turned that same ferocity on one of humanity's oldest problems: financial anxiety. This book is the playbook for his hunt, detailing the journey from corporate strategist to FinTech founder and revealing how to build an unassailable data fortress in the age of AI.
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About the Book
This is not a conventional business memoir; it is a strategic playbook for the age of AI. "Forging the Beast of Bay Area" charts a journey from the high-stakes world of Amazon Web Services, where a relentless drive to dismantle complex problems earned the author his moniker, to the entrepreneurial trenches of founding Cent Capital.
The book deconstructs the methodology of a modern builder, revealing how the most powerful competitive moats are built not on models, but on proprietary data. It’s a raw, unfiltered look at the conflict of leaving a seat of power to chase a mission and the intellectual guts required to take on the Goliaths of technology and finance.
More than just a story, this is a masterclass for entrepreneurs, leaders, and anyone who seeks to build meaningful technology that solves a fundamental human problem. It’s a testament to the idea that true impact requires migrating from comfortable territory into new, more challenging jungles.
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About the Author
Shivam Singh
Shivam Singh is the founder and CEO of Cent Capital, a FinTech company on a mission to solve financial anxiety using cutting-edge AI. Previously, he led generative AI strategy for Fortune 100 companies at Amazon Web Services (AWS), where he earned the nickname "The Beast of Bay Area" for his relentless drive and strategic acumen. His work focuses on building inclusive financial infrastructure and leveraging proprietary data to create powerful AI moats.
Contents
Table of Contents
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