Fred Ruffy is a seasoned content strategist and writer whose expertise spans white papers, research briefs, newsletters, blogs, video scripts, and market commentary. Over the course of his career, Fred has helped companies communicate complex ideas clearly while working with reporters from top-tier outlets such as The Wall Street Journal, Barron’s, Reuters, and Bloomberg. He has also appeared as a market commentator on Bloomberg TV, Fox Business News, and BNN.

With a strong foundation in audio/video production, writing, and next-gen AI tools, Fred brings both creative range and technical fluency to his work. Beyond the corporate world, he’s passionate about helping others advance their financial goals through clear, engaging content.

His latest project, Freelance Against the Machine, is a practical guide for navigating the evolving freelance content economy—and thriving in the age of AI.